You can create dashboards in Crownpeak DXM that consume analytical data from almost any source. This example shows you how to achieve this using Google Analytics; however, the same process can be applied for almost any provider.
Content aggregation — sourcing content from several disparate sources, normalising the content, and then making it available to downstream consumers — is often pitched as a key benefit of headless content management. In this article we take a look at content aggregation and how this can be accomplished using DXM.
Demonstrate steps to create an experience in Crownpeak DXM, for marketers & content managers, to build and deploy Salesforce Marketing Cloud (formerly known as ExactTarget) forms without going through a development cycle. On submit, these forms in-turn create a subscriber inside ExactTarget (ET) and saves the same data to a Salesforce data extension.
This is part of series of articles that is looking at “headless” content delivery. Before we take a look at the use cases where headless is considered to be a very good fit, I wanted to look at the two key pieces in most, if not all, headless content delivery: non-web content; and pulling content.